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A Women’s Organization that empowers & supports women globally.

“For Her” is a Women’s Organization that aims to fight for Women’s rights, tackling gender discrimination and inequality. The tones of green incorporated into its visual identity were inspired by the Reproductive Rights Movement in Argentina (2020), where they used green to represent Nature, Growth, and Life. By implementing such, I want to honor their bravery & success in legalizing abortion nationwide and inspiring others in taking action to fight for their beliefs and rights all around the world.

Year

2022

Scope

Branding

Graphic Design

Software

Adobe Illustrator

Adobe Photoshop

As part of the brand identity, I designed business cards and a series of posters that convey the organization's mission, core values, and aspirations. The icon embodies the main principles of Passion, Progress and Importance, which are visually represented through the symbols displayed below. Additionally, the female gender symbol is incorporated and unites all elements as one.

Let's get in touch!

If you're interested in working with me or have any other inquiries, please fill out the form and I'll get back to you as soon as possible!

 

Feel free to also send me an email to sofia.cachosousa@gmail.com or message me on social media!

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Thank you for reaching out! I'll get back to you soon.

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©2025 by Sofia Cacho Sousa
All Rights Reserved.

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